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Lagos, Nigeria

Tix Africa

Company overview

Tix Africa is a Nigerian-based self-service ticketing platform founded in 2019 by CEO Folayemi Agusto and Head of Retail Products & Partnerships Nosa Oyegun.

The company is headquartered in Lagos, Nigeria, and operates primarily in the internet publishing industry.

Tix Africa offers a comprehensive suite of tools for event creators, integrating ticketing, admissions, payment technology, virtual venues, and promotion and audience engagement features. These solutions are designed to simplify operations and drive sales for event organizers.

In 2023, Tix Africa achieved a significant milestone by surpassing ₦2 billion in ticket sales, reflecting its growing impact in the African event ticketing market.

The company has expanded its services beyond Nigeria, launching operations in Ghana and offering a free month of Tix Pro subscription to new Ghanaian users until the end of 2021.

Tix Africa's Box Office feature allows event creators to build a website and online presence for their events without prior coding skills. This tool enables organizers to list multiple events, sell products, and manage their events more effectively.

With a team of 11 to 50 employees, Tix Africa continues to innovate and provide valuable solutions for event organizers across Africa.

Story

In 2019, Tix Africa was founded in Nigeria to address the challenges of ticketing live events in Lagos. The founders, who had been organizing the Eat Drink Lagos Food Festival since 2015, faced difficulties in accurately collecting guest details, processing payments, and managing ticketing for their events. To overcome these obstacles, they developed Tix Africa, initially known as Festival Coins, to provide event organizers with better access to user data.

The platform offers a suite of event technology tools, including online ticketing, access control, cashless payments, and event reporting, enabling organizers to efficiently plan and deliver live or virtual events. Tix Africa's mission is to empower African artists and creators by providing them with cutting-edge technology to enhance event experiences.

In July 2021, Tix Africa secured a six-figure pre-seed funding round led by HoaQ, with participation from several private equity investors. This funding aimed to scale the company's event products and expand operations to Ghana and East Africa. The investment enabled Tix Africa to build its technology and scale its event applications.

In September 2022, Tix Africa launched Box Office, a no-code website builder that allows event creators to display multiple events on a single page and sell merchandise. This innovation aimed to reduce technical barriers for event creators, giving them complete control over their events and enhancing the overall fan experience.

In December 2025, Tix Africa partnered with Audiomack, an artist-first music platform, to bring live music experiences closer to fans across Africa. This collaboration allows Audiomack artists to access Tix's ticketing tools, enabling fans to discover and purchase tickets for their favorite artists' live events within the Audiomack app. The partnership represents a significant milestone in Tix Africa's mission to empower African artists and creators with innovative technology for event promotion and distribution.

Throughout its journey, Tix Africa has remained committed to improving event experiences for Africans by providing seamless ticketing solutions and supporting the growth of the continent's creator economy.

Mission

Tix Africa is dedicated to empowering event creators across Africa by providing a comprehensive suite of tools that streamline event planning, ticketing, and audience engagement.

By offering seamless online ticketing, access control, cashless payments, and detailed event reporting, Tix Africa enables organizers to efficiently manage events and maximize revenue.

Through innovations like the Box Office platform, Tix Africa simplifies the creation of customizable event pages, allowing organizers to showcase multiple events and sell merchandise, thereby enhancing their online presence and sales capabilities.

Vision

Tix Africa envisions a future where event experiences across the continent are seamlessly accessible, empowering creators and attendees alike.

By leveraging innovative technology and strategic partnerships, Tix Africa aims to revolutionize the event industry, making it more inclusive and efficient.

Their commitment to supporting Africa's creator economy underscores a dedication to fostering growth and sustainability within the region's vibrant cultural landscape.

Values

Empowerment

Tix Africa is dedicated to empowering event creators by providing them with intuitive, no-code tools that simplify event planning and execution. This empowerment enables organizers to have full control over their events, from ticketing to audience engagement, fostering a sense of ownership and confidence in their event management.

Innovation

The company demonstrates a commitment to innovation through the continuous development of advanced event technology solutions. For instance, the introduction of the 'Box Office' platform—a no-code website builder—illustrates Tix Africa's dedication to offering cutting-edge tools that meet the evolving needs of event organizers.

Community Engagement

Tix Africa places a strong emphasis on community engagement by actively supporting and investing in Africa's creator economy. Through initiatives like the Tix Creator Program, the company collaborates with creators to enhance their event experiences, thereby contributing to the growth and vibrancy of local communities.

Accessibility

By offering a self-service platform that supports multiple currencies and payment methods, Tix Africa ensures that event ticketing is accessible to a diverse audience. This inclusivity allows both local and international attendees to participate in events seamlessly, regardless of their preferred payment options.

Reliability

Tix Africa's platform is designed to provide a secure and stable environment for event organizers and attendees. The company's commitment to reliability is evident in its robust infrastructure, which ensures smooth ticketing processes and dependable customer support, thereby building trust among users.

    About Tix Africa